The 2025 holiday season in Europe promises Christmas magic and incredible photo opportunities. Find out which Christmas destinations in Europe have gone viral – a guide to the most beautiful Instagrammable places, travel tips and a festive atmosphere you can’t miss

With the arrival of the winter holidays, Europe turns into a complete Christmas fairy tale - cities shine with lights, streets are filled with the aroma of mulled wine, and squares come alive with traditional fairs. The popularity of seasonal travel is growing every year, and with it the interest in the most picturesque places for Instagram.

According to a study by Heepsy, it is European Christmas destinations that have become viral sensations of 2025. Millions of Instagram users choose Strasbourg, Nuremberg, Prague, Cologne and Copenhagen for their holiday photos - and for good reason. Each of these cities offers a unique combination of history, magic and celebration.

In this guide, we have collected the 5 best Christmas locations in Europe that are worth adding to your wishlist now.

Planning a holiday trip to Europe? Take care of your safety in advance. Travel insurance is an essential element of a comfortable trip, especially during the high winter season.

The policy will cover medical assistance, expenses in case of force majeure, lost luggage or flight delays – and allow you to enjoy the festive atmosphere without unnecessary worries.

Apply for travel insurance online in 5 minutes and travel safely.

Nuremberg Christkindlesmarkt, Germany – a real pearl of Christmas markets

Photo – christkindlesmarkt.de

Nuremberg is a place where Christmas comes to life in the best German traditions. One of the oldest and most famous fairs in Europe attracts over 2 million visitors every year and already has 38.3 thousand mentions on Instagram.

You will be greeted by:

- wooden festive stalls;

- shimmering garlands;

- the aroma of gingerbread cookies and roasted almonds;

- legendary Nuremberg spiced cookies and mulled wine;

Christkindlesmarkt is the embodiment of old-fashioned Christmas. Its atmosphere makes every shot truly magical.

Strasbourg Christmas Market, France – the capital of European Christmas

Photo – purefrance.com

Strasbourg is deservedly called the “capital of Christmas”, and this city is consistently included in the top of the most beautiful winter locations. In 2025, the fair received: 36.9 thousand posts on Instagram, 503.1 thousand search queries and over 2 million visitors.

A huge Christmas tree on Place Kléber, dozens of festive streets and French charm create the perfect mood. Strasbourg is a place where every shot looks like a Christmas card.

Christmas Market on Old Town Square in Prague, Czech Republic – the magic of a medieval city

Photo – prague.fm

Prague itself is like a scenery for a fairy tale, and during the Christmas period its historic center is even more impressive. The fair has collected: 21 thousand publications on Instagram, 3.3 million search queries.

The main “insta-locations”: a giant Christmas tree, medieval architecture, stalls with trdelnik and Czech delicacies, viewpoints with a panorama of the Tyn Church. This is one of the most atmospheric places in Europe, where even without filters you can get perfect holiday photos.

Christmas market near Cologne Cathedral, Germany - grandeur and festive charm

Photo – parissecret.com

Cologne offers one of the most spectacular Christmas locations in the world: a fair located directly next to the grand Gothic cathedral.

In 2025, the location has collected: 5.8 thousand Instagram publications, 5.8 thousand Google queries.

There is a special mood here:

- twinkling lights above the fair;

- traditional German sweets and drinks;

- the majestic Cologne Cathedral as a backdrop for photos.

This is a place where the festive atmosphere and historical heritage combine perfectly.

Tivoli Gardens, Copenhagen, Denmark - Danish winter wonderland

Photo – visitcopenhagen.com

One of the oldest amusement parks in the world is transformed into a bright Christmas wonderland. In 2025, the gardens collected: 1.4 thousand Instagram posts, 89.7 thousand Google searches.

Here you can expect: festive illuminations, carousels and attractions, fairy-tale installations, traditional Danish Christmas treats.

Tivoli is the perfect location for bright, warm, fairy-tale photos that are guaranteed to go viral.

Christmas locations in Europe in 2025 are a real fairy tale for those who want to feel the magic of the holidays and take unforgettable photos for Instagram. Nuremberg, Strasbourg, Prague, Cologne and Copenhagen offer a combination of history, festive charm and bright decorations that make each frame special.

Christmas markets in Europe are high attendance, cold weather and active walks. Travel insurance guarantees you support in any situation: from a cold to losing documents.

With our service, the policy is issued quickly, transparently and completely online.

Don't put off safety for later - get insurance before your trip and travel with confidence!

We remind you! The world's largest indoor ice rink, the Grand Palais des Glaces, will be open in Paris from December 13, 2025 to January 7, 2026. We've already talked about the schedule of sessions, ticket prices, new products for the season, and why this winter location has become one of the main holiday attractions in the French capital.

Photo - generated by Gemini

---

Products from Visit World for a comfortable trip:

Travel guide for 200 countries;

Legal advice from a local specialist on visa and migration issues;

Travel insurance around the world (please select the country of interest and citizenship to receive services);

Medical insurance all over the world.