TTW has published the top 50 countries to travel to in 2026. Find out which destinations lead in terms of culture, safety and tourist appeal across all continents

Travel and Tour World (TTW) has published a ranking of the world's 50 best tourist destinations for 2026. It takes into account popularity among travelers, editorial analysis, destination performance and safety according to the Global Peace Index (GPI).

The ranking shows where the world is preparing to travel next year. It combines cultural richness, accessibility, infrastructure readiness and tourist confidence in safety. From traditional tourist giants to fast-growing destinations, this list gives a complete picture of the future of global tourism.

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About Travel and Tour World (TTW)

Travel and Tour World (TTW) is the leading global digital B2B travel media platform. It reaches over 15 million readers worldwide across 104 regional platforms, including Europe, Asia, Africa, the Gulf and India. Since 2009, TTW has been the trusted source for travel and tourism news, analysis and forecast.

As the official media partner of over 1,500 international travel and hospitality events such as WTM, ITB Berlin & Asia, IMEX America & Frankfurt and ATM, TTW connects tourism boards, airlines, hotels, tour operators, MICE organisers and luxury travel brands with global industry leaders. With its multilingual coverage and authoritative editorial policy, TTW continues to influence the discussions that shape the future of global tourism.

New Trends in Global Tourism in 2026

TTW’s analysis shows that in 2026, tourism destinations are being shaped by several key factors:

- Cultural immersion and historical tourism are becoming the main motives for travelers seeking deep and authentic experiences even on long-distance trips.

- The feeling of safety and stability, as reflected in the Global Peace Index rankings, is increasingly influencing the choice of a destination.

- The Asia-Pacific region continues to develop rapidly due to improved transport connections, modernized infrastructure and simplified visa procedures.

- The Middle East and Africa are gaining popularity due to the diversification of tourism offers and large-scale investments in the industry.

Global travel demand is expected to grow in 2026, driven by strong interest from North America, Europe and Asia-Pacific, underscoring the relevance of the destinations featured in the ranking.

Key global travel trends for 2026: TTW ranking

The ranking covers six continents and over 40 regions, demonstrating the global nature of world tourism in 2026.

- Asia leads the list: Japan is first, followed by Singapore, Malaysia, South Korea, Vietnam, Indonesia, Thailand, India and the Philippines.

- Europe remains strong: Ireland, the United Kingdom, France, Germany, Switzerland, Italy, Spain, Austria, Finland, Denmark, Sweden, Slovenia, Malta, Belgium, Romania, Bosnia and Herzegovina and the Netherlands.

- North America holds a steady third position: Canada, Mexico and the USA.

- The Middle East and Africa continue to grow, with Egypt, Saudi Arabia, the UAE, South Africa, Mauritius, Tanzania and Tunisia leading the way.

- South America has strengthened its influence: Brazil, Argentina, Chile, Colombia, Peru and Ecuador are among the leaders.

Destinations with high peace and security indicators also stand out in the ranking: Ireland, New Zealand, Austria, Switzerland, Slovenia, Finland, Denmark and Malta, as tourists increasingly choose stable and safe countries.

Top 50 countries to travel in 2026

1. Japan (East Asia, GPI: 12)

Japan impresses with a harmonious combination of tradition and modern technology. Travelers can enjoy ancient temples, modern cities and unsurpassed cuisine. A high level of safety makes it an ideal place to travel.

2. Canada (North America, GPI: 14)

Canada offers vast natural spaces, multicultural cities and fascinating national parks. It is easy to combine active recreation with acquaintance with the cultural heritage of indigenous peoples.

3. Ireland (Western Europe, GPI: 2)

Ireland enchants with ancient castles, green nature and Celtic culture. The literary heritage and hospitality of the locals make travel incredibly comfortable and safe.

4. Mexico (North America, GPI: 135)

Mexico is famous for its Mayan ruins, vibrant urban centers, and world-class beaches. Its world-famous cuisine and rich culture make the country attractive to tourists from all over the world.

5. United Kingdom (Northwestern Europe, GPI: 30)

A royal heritage, world-class museums, and vibrant cities make Britain a unique tourist destination. Cultural diversity combines with historical monuments and modern events.

6. France (Western Europe, GPI: 74)

France attracts with art, fashion, and gastronomy. Romantic cities, historical monuments, and cultural institutions make it an iconic tourist destination.

7. Australia (Oceania, GPI: 18)

Australia impresses with its vibrant cities, nature reserves and Aboriginal culture. Here you can combine active recreation with visiting unique natural landscapes.

8. Germany (Central Europe, GPI: 20)

Germany attracts with its historical and modern cities, festivals and cultural heritage. A convenient transport system makes travel comfortable for tourists of all ages.

9. Switzerland (Central Europe, GPI: 5)

Switzerland is famous for the Alps, a high level of comfort and stability. The country attracts lovers of luxury, active recreation and natural landscapes.

10. Egypt (North Africa / Middle East, GPI: 107)

Egypt fascinates with its ancient pyramids, the heritage of the Nile and historical monuments. Renovated tourist areas make the country safe and interesting for all travelers.

11. Italy (Central Europe, GPI: 32)

Italy offers a rich artistic heritage, delicious cuisine and living traditions. Ancient cities, museums and picturesque regions make it attractive for tourists who appreciate culture.

12. South Africa (Africa, GPI: 121)

South Africa impresses with its wildlife, national parks and cultural diversity. Here you can combine safaris with visits to modern cities.

13. Singapore (Asia, GPI: 9)

Singapore is known for its multiculturalism, high level of safety and modern infrastructure. The country offers impressive urban tourism and gastronomic discoveries.

14. Dominican Republic (Caribbean, GPI: 104)

The Dominican Republic is a mesmerizing destination with Caribbean beaches, music and colonial heritage. It is the perfect place to relax and have fun in the sun.

15. Thailand (Southeast Asia, GPI: 113)

Thailand is a Buddhist country with festivals and beautiful beaches. The hospitality of the locals and the delicious cuisine make the country a favorite destination for tourists.

16. Brazil (South America, GPI: 121)

Brazil is a vibrant country with culture, music and carnivals. Natural landscapes and vibrant cities make for an unforgettable trip.

17. Greece (Mediterranean, GPI: 67)

Greece is known for its ancient history, mythology and island culture. The Mediterranean lifestyle and picturesque landscapes attract tourists from all over the world.

18. Saudi Arabia (Middle East, GPI: 144)

Saudi Arabia is rapidly developing tourism, offering archaeological sites and cultural projects. The growing infrastructure makes it an interesting destination for international tourists.

19. United Arab Emirates (Middle East, GPI: 75)

The UAE is famous for its modern architecture, luxury and tourist attractions. It is easy to combine cultural discoveries with active recreation in cities and on the beaches.

20. United States (North America, GPI: 121)

The USA offers cultural diversity, iconic cities, national parks and an entertainment industry. It remains one of the most popular destinations for travelers.

21. Malaysia (Asia, GPI: 39)

Malaysia is a country of cultural diversity, tropical forests and modern cities. The country offers affordable and culturally rich tourism.

22. Austria (Central Europe, GPI: 8)

Austria is famous for its imperial history, classical music and alpine landscapes. Its cultural sophistication makes it a perennial favorite among tourists.

23. Cyprus (Mediterranean, GPI: 74)

Cyprus combines ancient civilizations, Mediterranean culture and a multi-layered history. Tourists can explore Greek, Roman and Middle Eastern influences.

24. Finland (Scandinavia, GPI: 1)

Finland attracts with its peaceful landscapes, design culture and wellness traditions. Nature tourism here is combined with a high level of safety.

25. Spain (Southwest Europe, GPI: 137)

Spain captivates with its historic cities, festivals and gastronomy. Its vibrant lifestyle makes it a popular destination for cultural and urban tourism.

26. Colombia (South America, GPI: 145)

Colombia is reviving its tourism image thanks to music, colonial cities and creative industries. Biodiversity and culture attract international travelers.

27. Netherlands (Western Europe, GPI: 21)

The Netherlands is known for its artistic heritage, progressive culture and historic cities. The country actively supports sustainable tourism and attracts tourists from all over the world.

28. South Korea (Asia, GPI: 39)

K-pop culture, historic palaces and modern cities make South Korea an attractive destination for tourists. Culinary discoveries and innovative technologies complement the travel experience.

29. Vietnam (Southeast Asia, GPI: 115)

Vietnam impresses with its multi-layered history, natural landscapes and affordable prices. Here you can combine active tourism with cultural immersion.

30. New Zealand (Oceania, GPI: 9)

New Zealand offers cinematic landscapes, outdoor adventures and Maori cultural heritage. The country is popular with tourists looking for active and eco-friendly holidays.

31. Denmark (Scandinavia, GPI: 5)

Denmark is famous for its design heritage, Viking history and culinary innovations. Tourists here value the quality of life, comfort and harmonious combination of culture and nature.

32. Turkey (Asia/Europe, GPI: 150)

Turkey impresses with its unique location between Europe and Asia, ancient ruins and vibrant cities. Its multicultural heritage and historical monuments make the country attractive for tourists.

33. Argentina (South America, GPI: 74)

Argentina fascinates with its European influence, tango heritage and wine regions. Natural wonders, gastronomy and cultural discoveries make the trip rich and unforgettable.

34. Ecuador (South America, GPI: 117)

Ecuador offers a rich natural world, colonial cities and access to the Galapagos Islands. The country attracts tourists of all ages and interests.

35. Romania (Eastern Europe, GPI: 33)

Romania fascinates with medieval cities, folklore and rural traditions. Cultural tourism and authentic landscapes make the country interesting for history researchers.

36. India (South Asia, GPI: 140)

India offers a rich spiritual heritage, historical monuments and colorful festivals. The country fascinates travelers with its cultural depth and diverse landscapes.

37. Barbados (Caribbean, GPI: 63)

Barbados is known for its Afro-Caribbean heritage, music and delicious cuisine. Tourists appreciate the luxurious island vacation and the colorful local culture.

38. Sweden (Scandinavia, GPI: 18)

Sweden impresses with its design culture, focus on sustainable development and balance between city and nature. Modern and environmentally conscious tourists feel comfort and harmony here.

39. Indonesia (Southeast Asia, GPI: 121)

Indonesia offers a multicultural heritage, ancient temples and picturesque islands. Natural beauty and spiritual traditions make a trip here unique.

40. Bosnia and Herzegovina (Eastern Europe, GPI: 75)

Bosnia and Herzegovina fascinates with its multicultural heritage, Ottoman architecture and historic cities. The country is gradually becoming a popular European tourist destination.

41. Peru (South America, GPI: 111)

Peru is known for its ancient civilizations, Andean traditions, and archaeological sites. Culinary discoveries and cultural heritage make a trip here rich and unforgettable.

42. Philippines (Southeast Asia, GPI: 136)

The Philippines offers island culture, colonial heritage, and musical traditions. The biodiversity and hospitality of the locals make the country attractive to tourists.

43. Georgia (Eastern Europe/West Asia, GPI: 82)

Georgia enchants with its wine traditions, Orthodox heritage, and Caucasian landscapes. The country is open to tourists seeking authenticity and cultural charm.

44. Mauritius (Africa, GPI: 35)

Mauritius offers a multicultural heritage, Indian Ocean beaches and a high level of hospitality. Luxury resorts make it a favorite vacation spot.

45. Malta (Mediterranean, GPI: 30)

Malta impresses with its multi-layered history, Mediterranean culture and UNESCO sites. Its compactness and at the same time cultural richness make it convenient for tourists.

46. Tanzania (Africa, GPI: 107)

Tanzania offers wildlife, the Serengeti and Kilimanjaro. Cultural traditions and natural attractions make the country a popular destination for travelers.

47. Belgium (Western Europe, GPI: 21)

Belgium fascinates with medieval cities, artistic heritage and gastronomy. Cultural festivals and architecture make the country interesting for tourists.

48. Slovenia (Central Europe, GPI: 4)

Slovenia is known for green tourism, alpine culture and historic cities. The focus on sustainable development makes the country attractive to modern tourists.

49. Chile (South America, GPI: 42)

Chile offers geographical diversity, wine regions and access to Patagonia. The country is attracting growing global interest and is suitable for active tourism.

50. Tunisia (North Africa, GPI: 89)

Tunisia fascinates with its ancient Carthaginian heritage, Roman ruins and Mediterranean beaches. Desert landscapes and history make the country an interesting tourist destination.

The TTW ranking shows that in 2026 world tourism will become even more diverse and global. Travelers value a combination of cultural richness, safety, and modern infrastructure. Traditional tourism giants, along with fast-growing destinations from Asia, Africa, and South America, are creating a new travel map where everyone will find something for themselves - from historical cities and natural wonders to beach and active recreation.

Don't waste time searching for information! With the travel guide from Visit World, you will get everything: from filling out a questionnaire and tips for an interview to life hacks for a comfortable trip. Order the guide online and be ready for adventures in any country in the world!

Recall! Egypt has opened the restored Colossi of Memnon after years of restoration. We have already told you what the monument is famous for, where they are located, how to get there, opening hours, and tips for a comfortable visit to Luxor.

Photo – Freepik

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