Italy has much more to offer than the tourist-crammed cities of Rome, Venice and Florence. Find out which five lesser-known cities will be the best alternatives to popular destinations in 2026 and why they are worth your attention

Italy has long been a symbol of the classic European journey: the Colosseum in Rome, the canals of Venice, the Leaning Tower of Pisa and endless queues at the most famous sights. But the real magic of the country often begins where tourist routes end. One has only to turn off the beaten path - and a completely different Italy opens up before the traveler: quiet, authentic, without crowds and artificial gloss.

In 2026, tourists from Brazil, Malaysia, Israel, Madagascar and other countries are looking for just such places - less hyped, but no less impressive. According to Travel off Path experts, five destinations stand out among them, which are able to give a new look at the country, we tell you.

Italy is gradually introducing new restrictions for tourists due to the overload of popular locations. New rules for travelers in this article.

When traveling in Italy by car, it is important to take care of not only the route in advance, but also the mandatory documents.

The Green Card policy is an international car insurance, without which it is impossible to cross the border in your own vehicle. It guarantees coverage of third-party liability in the event of an accident in 42 countries.

Apply for a Green Card in advance and go abroad without unnecessary risks today!

Cividale del Friuli: a medieval fairy tale among the hills

Photo – ita.travel

In the north of Italy, among the green landscapes of the Friuli-Venezia Giulia region, Cividale del Friuli is located - a small town where time seems to have stood still. Its symbol is the famous Devil's Bridge, thrown over a transparent Alpine river, and the old town enchants with narrow cobblestone streets, quiet squares and ancient churches.

The temple of Santa Maria in Valle deserves special attention - a unique monument of the 8th century, listed as a UNESCO heritage site. This place will be an ideal choice for those looking for history without crowds of tourists.

Portovenere: an alternative to the crowded Cinque Terre

Photo – Freepik

While tourists are storming Monterosso and Riomaggiore en masse, experienced travelers are discovering Portovenere - a picturesque town on the Ligurian coast. It has everything that the Cinque Terre is loved for: colorful houses, sea views, a romantic harbor and ancient architecture.

The pearl of the city is the church of St. Peter, which rises right on a cliff above the sea. And just a few minutes by boat - and you are already on the island of Palmaria, where you can enjoy the beaches without the tourist hustle and bustle.

Cremona: Music, Gastronomy and the Real Northern Italy

Photo – Freepik

Cremona is known worldwide as the birthplace of Stradivari, but this city is much more than just violins. Master luthiers' workshops still operate here, and the Violin Museum remains a true temple to musical art.

However, Cremona conquers not only with music. Its gastronomic pride is tortelli cremonese, a traditional pasta with a delicate cheese filling. And the architectural dominant of the city is the majestic Duomo and the famous Torrazzo tower – one of the highest brick bell towers in Europe.

---

Visit World services for tourists, migrants, and expats: Insurance | Guides | Legal advice

---

Lecce: Baroque pearl of the South

Photo – Freepik

Lecce is often called the “Florence of the South”, and for good reason. This city in the Puglia region impresses with its elegant Baroque architecture, sunny stone facades and unhurried atmosphere.

The Basilica of Santa Croce is the main symbol of the city, and the Piazza Sant'Oronzo is a unique space where modern life unfolds against the backdrop of the ruins of an ancient Roman amphitheater. Lecce is the perfect option for those who want to experience Italy without rushing.

Alghero: Catalan spirit in Sardinia

Photo – Freepik

On the island of Sardinia lies Alghero, a city that unexpectedly combines an Italian atmosphere with Catalan heritage. Founded by the Catalans in the 14th century, it still retains traces of Iberian culture – in the language, architecture and urban character.

Here you should see the cathedral with Gothic arches, the old fortress walls and the narrow streets of the old center, where the Mediterranean leisurelyness is felt especially acutely.

From April 2026, Venice will once again introduce a fee for tourists who come for one day. Details in this article.

Why is it worth opening little-known routes in Italy right now?

In 2026, the trend for slow travel is only intensifying. Travelers are increasingly abandoning oversaturated tourist routes in favor of places where you can see the real life of the country. It is such cities that allow you to see Italy more deeply - through local traditions, cuisine and atmosphere.

If you are planning a car trip through little-known regions of Italy - from Sardinia to Friuli - the Green Card policy is your must-have companion. It is this document that confirms the availability of insurance coverage outside Ukraine and allows you to legally cross the border by car. In the event of a road accident, insurance compensates for damage caused to life, health or property of third parties in the countries participating in the system. This is especially important during long routes through Europe, when unforeseen situations can arise anywhere.

Take care of your safety and apply for a “Green Card” before your trip – travel through Italy calmly and confidently.

Reminder! From Sardinia to Puglia – Italy impresses with beaches for every taste. We have already told you which 13 most beautiful beaches in the country experts recommend, when it is best to visit them and what to consider when planning a summer trip.

Photo – Freepik

---

Products from Visit World for a comfortable trip:

Checklist for obtaining a visa and necessary documents in Italy;

Legal advice on immigration to Italy;

Travel insurance for foreigners in Italy;

Medical insurance all over the world.

---

We monitor the accuracy and relevance of our information. Therefore, if you see any error or discrepancy, please write to our hotline.